Privacy policy

Last updated: April 9, 2026

Legal review: This policy is intended to reflect typical practices for a B2B healthcare marketing consultancy. You should have it reviewed and adapted by qualified legal counsel before relying on it, particularly if you process health information, operate in regulated sectors, or have material traffic from the European Economic Area, United Kingdom, or other jurisdictions with specific privacy regimes.

1. Introduction

Raka Healthcare Marketing ("Raka," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information when you visit our website, contact us, book a consultation, or otherwise interact with us in a business context.

By using our website or providing information to us, you acknowledge that you have read this policy. If you do not agree, please do not use the site or submit personal information.

2. Who we are

The data controller for personal information processed through this website and general business inquiries is Raka Healthcare Marketing, operating with a presence in Australia and the Philippines.

Contact: hello+healthcare@getraka.co

3. Information we collect

We may collect the following categories of information, depending on how you interact with us:

  • Identity and contact: name, job title, company name, email address, phone number, country or time zone, and similar details you provide via forms, email, or scheduling tools.
  • Communication content: messages, attachments, and notes you send in connection with inquiries, audits, or engagements.
  • Transaction-related: billing and payment metadata processed by our payment provider (we do not store full payment card numbers on our own servers).
  • Technical and usage: IP address, browser type, device identifiers, general location derived from IP, pages viewed, referring URLs, and timestamps, collected through hosting, security, and (if you consent) analytics tools.

4. Cookies and similar technologies

We use cookies and similar technologies where necessary for the site to function and, if you allow, to understand how visitors use our pages. When you first visit, you can choose Essential only or Accept all via our cookie banner. You can change your choice at any time using Cookie settings in the site footer.

5. How we use information

We use personal information to:

  • Respond to inquiries and provide information about our services;
  • Schedule, prepare for, and deliver consultations and projects;
  • Send administrative messages, confirmations, invoices, and contract-related communications;
  • Process payments through our payment processor;
  • Operate, secure, and improve our website and internal business processes;
  • Comply with legal obligations and defend our legal rights where permitted.

Where required by law, we rely on appropriate legal bases such as your consent (e.g. non-essential cookies), performance of a contract, legitimate interests (e.g. operating a professional services business, website security, and limited analytics compatible with your choices), or legal obligation.

We do not sell your personal information.

6. Disclosure and third-party services

We may share personal information with service providers that assist us, such as:

  • Website hosting e.g. Vercel (privacy policy);
  • Scheduling — e.g. Calendly (privacy policy) when you book through a linked calendar;
  • Payments — e.g. Stripe (privacy policy) when you pay for services through our checkout links;
  • Email and productivity tools we use to communicate and run the business.

These providers process data on our instructions or their own terms, as described in their policies. We may also disclose information if required by law, court order, or competent authority, or to protect the rights, safety, and security of Raka, our clients, and others.

7. International transfers

We and our service providers may process information in Australia, the Philippines, the United States, the European Union, and other countries where providers maintain infrastructure. When personal information is transferred across borders, we take steps consistent with applicable law (such as appropriate contractual safeguards where required). Your counsel can help ensure this section matches your actual data flows and regulatory obligations.

8. Retention

We retain personal information only as long as necessary for the purposes described in this policy, including to manage client relationships, meet legal, tax, and accounting requirements, and resolve disputes. Retention periods vary depending on the type of data and the nature of our relationship with you.

9. Security

We implement reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, or misuse. No method of transmission over the internet or electronic storage is completely secure; we cannot guarantee absolute security.

10. Your rights

Depending on your location, you may have rights to access, correct, update, or delete certain personal information; restrict or object to certain processing; withdraw consent where processing is based on consent; or request portability of information you provided. You may also have the right to lodge a complaint with a supervisory authority.

To exercise these rights, contact us at hello+healthcare@getraka.co. We may need to verify your request in line with applicable law.

11. Automated decision-making

We do not use automated decision-making or profiling that produces legal or similarly significant effects solely based on automated processing in connection with this website.

12. Children

Our website and services are directed at business professionals. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will take appropriate steps to delete it.

13. Changes to this policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. Material changes may be communicated through the website or by email where appropriate. We encourage you to review this policy periodically.

14. Contact

Questions about this Privacy Policy or our privacy practices: hello+healthcare@getraka.co.

Related: Terms of use · Disclaimer.